Effective from: 14th July 2025 

Welcome to Sotrue. Your trust and privacy are extremely important to us. This Privacy Policy explains in detail how we collect, use, disclose, and protect your personal information when you visit our website, place an order, sign up for updates, or engage with us across platforms. 

By using our website, you agree to the terms outlined below. If you have any concerns, we’re always here to help. 

Information We Collect 

We collect information in two ways, when you provide it to us directly and when it's automatically gathered while you interact with our website. 

Information You Provide 

  • Personal details like your name, email address, phone number, and shipping/billing address 

  • Order information such as the products you purchase, preferences, and purchase history 

  • Queries and feedback you send us through forms, emails, or social platforms 

  • Details when you sign up for newsletters, campaigns, wellness tips, or offers 

Automatically Collected Data 

  • IP address and device/browser information 

  • Pages visited, time spent on site, clicks, and actions taken 

  • Referral source (how you landed on our site) 

Please note: We do not store your card numbers, CVVs, or other payment details. Transactions are handled securely by trusted payment gateways. 

How We Use Your Information 

Your information helps us serve you better and improve your overall experience with Sotrue. 

We use the data to: 

  • Process and deliver your orders 

  • Provide order tracking and support 

  • Respond to queries or complaints 

  • Send you updates, special offers, and tips via email, SMS, or WhatsApp (only with your permission) 

  • Show you content or products you’re more likely to enjoy 

  • Improve the website design and functionality 

  • Detect fraud or unauthorized activity 

You can opt out of promotional communications anytime, just click the "unsubscribe" link or reply with "STOP." 

Cookies & Tracking Technologies 

We use cookies and similar technologies to enhance your browsing experience. 

Cookies allow us to: 

  • Recognize you when you return to our site 

  • Keep items in your cart 

  • Auto-fill login and shipping info 

  • Personalize what you see 

  • Track website performance and fix bugs 

You can choose to block cookies via your browser settings, but doing so might limit some features (like checkout or personalized content). 

Sharing Your Information 

We respect your privacy and do not sell or rent your information to advertisers or unrelated third parties. 

However, we may share your data with: 

  • Delivery partners to ship your order 

  • Payment processors to securely handle transactions 

  • Platforms that help us send emails, texts, or order updates 

  • Website analytics tools (like Google Analytics) to understand traffic and improve performance 

  • Government or law enforcement if required by law or to protect Sotrue and its users 

All our partners follow strict confidentiality and data security measures. 

Your Rights & Control 

You have full control over your personal data, and we’re here to help you exercise those rights. 

At any time, you can: 

  • View the data we’ve stored 

  • Edit or correct your details 

  • Unsubscribe from marketing messages 

  • Request account or data deletion 

  • Ask for a downloadable copy of your stored data 

To make a request, just email us at info@sotrue.in and we’ll get back to you within 24-48 working hours. 

Data Security 

We take your privacy seriously and use strong security systems to protect your information. 

That includes: 

  • Encrypted data transfer via SSL 

  • Firewalls and access controls 

  • Password-protected systems 

  • Regular system audits and checks 

While we follow best practices, no system is 100% hack-proof. Please keep your passwords secure and let us know if you notice anything suspicious. 

Children’s Privacy 

Sotrue is for adults. We do not knowingly collect personal data from anyone under the age of 13. 

If you're a parent or guardian and believe your child has shared personal info with us, please get in touch. We'll delete the data immediately. 

Policy Updates 

This policy may change occasionally to reflect legal updates or service changes. 

When we do, we’ll revise the “Effective Date” at the top. Please review it periodically to stay informed on how we protect your data. 

Contact Us 

Have any questions, concerns, or feedback about our Privacy Policy? Please feel free to reach out! We’d love to hear from you. 

Email: info@sotrue.in  
Customer Care: +91-8800190489